The Story of Food

Project Details

The Story of Food, a project powered by RegenIowa, partnered with Rounded Digital to bring their bold vision of transforming global food systems to life online. Based in Iowa—the heartland of American agriculture—the platform celebrates the “food system heroes” who are revolutionizing the way we grow, prepare, and think about food. From farmers and chefs to school lunchroom leaders, The Story of Food elevates the grassroots changemakers driving regenerative agriculture and sustainable nutrition.

Through our Website Design Starter Kit + SEO Services, Rounded Digital developed a scalable media platform designed to inspire, educate, and engage. The new site serves as both a storytelling hub and an activation tool—featuring rich content areas for film and blog series like On the Farm and Under the Dome, a nomination portal for “Food Heroes,” and sections to showcase partnerships with industry leaders such as John Deere, PepsiCo, and Practical Farmers of Iowa.

Our collaboration focused on capturing the spirit of Iowa-grown innovation while setting the foundation for a global movement. The result is a modern, mission-driven website that bridges storytelling, sustainability, and community—positioning The Story of Food as the digital voice of the regenerative agriculture revolution.