Website & Blog Content Writing

Landing a website near the top of search engine result pages (SERPs) requires ongoing content development. But schlocky, C-level work won’t do. Today’s algorithms are sophisticated, and they promote engaging, high-quality content to the top. At Rounded Digital, we know how to produce the blog posts, infographics, and videos you need to lead the crowd.

Build Your Brand With a Quality SEO Content Writing Plan

Topic Identification: The first step of producing any piece of web content is deciding what to write about — and it’s not as easy as many people may think. Doing it correctly involves analyzing trending topics in conjunction with SERP analytics.
Research: Search engine algorithms are allergic to useless content. At first taste, they spit it out. But they adore well-researched articles that give helpful answers. As such, research should be the bedrock of every web content effort.

First Draft: Once the topic is established and the research is done, it’s time to start writing.
Subsequent Drafts: There’s no such thing as a quality piece of writing that only goes through one draft. In fact, most good web content writers do upwards of four per piece.

Edit: The final edit is the polish. It’s when the piece is checked by both humans and grammar programs.

Graphics and Publication: Once the piece is polished and ready to go, it’s time to publish — which also takes time. Not only must the content be formatted in an SEO-friendly way, but you must pair the text with graphics. We offer options for blog article syndication to promote your blogs through hundreds of news websites.

As you can see, developing quality web content takes time. We remove the burden from your plate, freeing you up to focus on operations and customer service.

Our Other Online Marketing Service Offerings

In addition to content writing, Rounded Digital offers a host of other digital marketing services.

WordPress Website Hosting: A website may be beautiful and perfectly optimized. But if it sits on a problematic server beset with speed and safety issues, the site is worthless. With our boutique WordPress hosting service, clients enjoy uptime guarantees, daily protection updates, and nightly backups.

WordPress Website Development: Before the content, we have to focus on the website. Our WordPress development team can handle everything from custom builds to small website redesigns.

Search Engine Optimization (SEO): Search engine optimization is the fuel that rockets sites to the top of the SERPs. Think of it as a digital marketing science, and our team members have PhDs in the niche.

Link Building: A major component of search engine optimization is link building. There are two ways to do it: the right way and the wrong one. We focus on the former.

Connect With an Experienced SEO Web Content Firm

Writing and publishing high-quality web content is the cornerstone of every successful online marketing campaign. But the process is time-consuming, and getting it wrong can lead to more harm than good.

If you’re ready to elevate your content marketing game, the experts at Rounded Digital are prepared to get the job done. Our team of researchers and writers are all native English speakers with college educations — and it makes a world of difference.

Just think, by enlisting us, you won’t be up at 3 a.m., combing through Wikipedia, trying to come up with blog ideas, and molding them into grammatically sound, engaging posts. We’ll handle all the research, writing, drafting, editing, graphics, and publishing. And don’t worry: Wikipedia isn’t one of our research sources.

Reach out. Let’s review your business goals and develop a web content plan that will get you there.

Rounded Digital is a full-service digital marketing firm based in Denver, CO. Our office may be in the Centennial State. Still, we work with individuals and businesses across the country and around the world.

Content Writing Portfolio

SEO Content Writing for Restaurants

When it comes to the restaurant industry, personality and ambiance are crucial to bringing customers in the door before they even have their first bite. Your written content is key to selling your unique branding and setting the tone for the experience your patrons can expect at your establishment. Having a strong voice online and SEO focused content can make you stand out in a competitive market.

Low Country Kitchen is a trendy restaurant in Denver’s Highlands neighborhood and in Steamboat Springs. They’re known for their authentic southern cooking and needed content to reflect the charming and cozy atmosphere their restaurants provide. See an example of our content writing for restaurants below.

Spirit of the South

We’ve curated a team of exceptional chefs and bartenders who share the same desire to bring people satisfaction through a wholesome meal and a stiff drink. Our aim is to serve honest food made from quality ingredients, taking our time with each plate to serve an authentic Southern experience unlike anything else in Colorado. We hold our country roots dear to our heart and serve our patrons with the same hospitality we were raised with.

SEO Content Writing for Chiropractors

Chiropractic care has seen a massive surge in popularity in the last few decades, however many people are still unaware of the benefits of Chiropractic care. It’s necessary to have informative content about the revolutionary techniques and therapies offered by chiropractors in a manner that is easy for users to digest. Most chiropractors we’ve worked with are in private practice and need the extra edge to come out on top of their competitors. Our SEO focused content writing for chiropractors is a strategic choice when it comes to building a voice online.

As a bustling practice in Oregon with two locations, Eve Chiropractic was seeking content writing for new services they were offering. We created engaging content that was medically accurate covering topics like Scoliosis treatment, disc herniation, kinesio taping, electrotherapy, acupuncture, friction gua sha, and whiplash. See an example below of content written for spinal decompression.

Spinal Decompression

The key to combating spinal compression is keeping your back strong and in good health. Back surgery should be the last resort and our chiropractic offices in Portland and Hillsboro offer spinal decompression and spinal traction therapy as a non-invasive and non-surgical treatment approach. Our team treats each patient with an individual care plan suited to their unique case, integrating strengthening work-outs, chiropractic adjustments, and acupuncture. Our clinic also utilizes a state of the art traction unit table for spinal traction therapy that is used to reverse the force of gravity and offer relief to pressure on the compressed spine.

SEO Content Writing for Health & Wellness

Content writing for health and wellness clinics takes a sophisticated approach as it is imperative that your patients have detailed and accurate information when it comes to your service descriptions. It can be an intricate process providing details such as symptoms, treatment options, and care instructions to prepare for a procedure. It’s also necessary to offer information about your clinic’s cutting edge technology as well as offering information about your patient intake process and insurance policy. In addition to this crucial content, it’s important to maintain a key awareness of search engine visibility by providing written copy that carries keywords to help your ranking performance increase.

Revitalize Laser Skincare was seeking content writing services to explain their state of the art approach to skin treatments and laser tattoo removal. See an excerpt below of copy written for Laser Acne Treatment.

Acne Laser Treatment

Acne is caused by a diverse range of problems which can make it difficult to find an over the counter solution. Acne outbreaks are a complication rooting from the hair and skin follicles, therefore acne laser treatment is a revolutionary approach to skin care. Our Denver laser skin treatment center utilizes Quanta Lasers which pulsates heated light deep into your skin’s dermal layer to break up skin congestion. This laser technology stimulates cell growth which can positively impact the appearance of redness, bumps, and texture of the skin. Once the acne has healed, laser treatments can also be utilized to improve acne scarring and skin discoloration.

SEO Content Writing for Technology & Engineering

Engineering and technology firms require a specialized approach to content writing as they offer complex services that need to be conveyed in a simple and direct manner for the layman. It can be difficult to find a balanced site structure to convey all of the necessary information like research, case studies, and scope of work while making your content engaging and SEO friendly. Our expert content writing service allows you the opportunity to discuss your company’s background with our writer to ensure your text copy is accurately reflected so your unique industry approach stands out online.

DireenTech in Colorado Springs was seeking content writing services to inform users about their cutting edge technology and their advancements in the field. They’re innovators in their industry and needed dynamic content that covers the spectrum of services they offer. See an example of SEO content writing for technology and engineering below.

Electronic Hardware Design

DireenTech’s experience in electronic hardware design boasts a spectrum of diverse industry applications. Our Colorado Springs team has developed specific interface control circuitry for systems like the Neurogroove technology, which allows people with quadriplegia and other spinal cord problems to navigate wheelchairs or even a car. In this specific system, our electronic hardware design utilizes accelerometers, gyroscopes and magnetometer to create an IMU (Inertial Measurement Unit) to pick up head movement and position, which sends information to the software that allows the user to operate the vehicle.